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Category: SEO/SEM

  • Google Algorithm Updates and It’s Importance [MUST READ]

    Google Algorithm Updates and It’s Importance [MUST READ]

    Searching and finding a helpful piece of information relating to a particular topic on the web has become quite easy. However, have you ever wondered how you are able to get what you are looking for so easily? Well, here, the Google algorithm comes into action. As there are thousands of active websites on the web today,…

  • SEO vs SEM: What’s The Difference?

    SEO vs SEM: What’s The Difference?

    When it is about search engine optimization (SEO) and search engine marketing (SEM), there are a lot of confusions among people. SEO vs SEM is one of the most confusing topics. While many people think that SEO and SEM can be interchangeably used, they are actually different. Both are methods used by businesses to reach…

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